Airtel has announced the beta launch of “Wynk Games”. The wynk app is the first mobile app to host almost 2000 games of genres like cricket, sports, racing, adventure, cards, kids and puzzles. This app can be downloaded at www.wynk.in. The app subscription is free for Airtel users however other customers may pay Rs. 29 for other customers.
Announcing the launch, Kartik Sheth, CEO – Wynk, Bharti Airtel said,
“By subscribing to ‘Wynk Games’, customers can enjoy a host of games at no additional cost – this includes many games that are typically found as ‘paid’ elsewhere. Also, though customers download various games for free, they often can only play a few levels of the game before hitting locked levels and getting prompted to make coin purchases to continue. ‘Wynk Games’ does away with all these challenges and allows customers to enjoy complete games. From music, to movies and now gaming – Wynk is now a full entertainment OTT brand. The market has shown tremendous response to Wynk services so far, thus building a compelling case for us to venture into the ever popular gaming category. We are excited to launch ‘Wynk Games’ and invite gaming lovers across India to download the app now and get started”.
Wynk Games are bundled with Airtel data packs as well. Airtel has also tied up with Playphone Inc., a GungHo Subsidiaria and Softbank group company based in San Mateo, California which will provide exciting opportunities for Indian developers as well.
Kartik Sheth also added,
“With our partnership, Indian developers on ‘Wynk Games’ will also automatically get published in countries where Playphone is present – thus giving them opportunities to expand their reach across other global as well as emerging markets. Developers require only about 10 lines of code to adapt their app to the subscription platform for ‘Wynk Games’ and can register online at developer.playphone.com”
Ron Czerny, Chief Executive of California-based Playphone said,
“This partnership is important, as it brings together our technology and the digital skills of Wynk. Together with Bharti Airtel we are bundling ‘Wynk Games’ with data packs. This will create the ultimate gaming destination for all mobile users in India. New games will be added daily from global developers, keeping ‘Wynk Games’ always fresh and exciting for its users”.
The catalog currently includes games from about 150 developers including top global developers including Square Enix, Zeptolab, Thumbstar, Tresensa, Bulkypix and more.
The users can download games and play them offline as well. ‘Wynk Games’ is also an ad-free application, thus delivering the best experience for avid gamers.