Micromax comes with the Intel processor for Tablet!
Micromax launched Canvas Tab P690 underhood of Canvas series. It supports 3G connectivity and voice calling feature. The tablet is powered by 1.3GHz quad-core Intel Atom processor which can be boasted up to 1.83GHz. It has 8-inch HD IPS display with 1280×800 pixels.
The Canvas Tab P690 sports 5MP rear camera and 2MP front camera. It has 1GB of RAM with 8GB of internal storage which is expandable up to 32GB. The tablet runs on Android 4.4 KitKat and company promises to give the Lollipop upgrade. Other than 3G the tablet supports Wi-Fi 802.11 b/g/n, Bluetooth and GPS connectivity. It packs with 4000mAh battery capacity.
The tablet comes with freebies like 1GB of free data for 2 months for Vodafone customers, 6 free Kindle E-books, 3 months of free Saavn premium subscription, 6 months of free premium Truecaller subscription, free 1 month Hello TV subscription, Angry Birds and Angry Birds GO with free in app freebies and MAd app that lets users watch ads, earn points and get money added to their phone balance.
Commenting on the launch Vineet Taneja, CEO, Micromax Informatics, said,
Since January, we’ve been attaining strong growth of 30% month-on-month with our new Canvas Tab portfolio, and believe that we are set for market leadership in the key segment of Rs.6k-Rs.15k that we operate in. Our role as category leaders will be to grow the category itself by bringing in first-time users by demonstrating how tablets can enable a connected, portable and yet more immersive experience to our content-hungry consumers.
Today, we are launching our new Canvas Tab P690-a perfect family tab. Our research has made it clear that there is a large segment of consumers who would value a technology device that can be shared between the family members, and so we’ve created a powerful yet affordable Tablet powered by Intel, aimed at helping family members enjoy the big screen of the Tablet for the things they love, including Movies, Games, Music, Reading and so on. More such products with sharply defined positioning will follow in the next few weeks and months.
Commenting on the partnership between Micromax and Intel, Anand Ramamoorthy, Director Consumption Sales, Intel South Asia, said,
Intel Processor based tablets offer the optimal balance of battery life, high performance and mobility to users. We are proud of our collaboration with Micromax that is able to deliver a range of personal computing devices to Indian consumers. The new Intel Processor powered Canvas Tab P690 is set to deliver an amazing computing experience for consumers.
The Micromax Canvas Tab P690 will be available in brushed Metallic Grey colour for Rs. 8,999. It will go on sale fron June 7th and also it comes with a free flip cover worth Rs. 1500.
Micromax Canvas Tab P690 specifications are
Processor: 1.3GHz quad-core Intel Atom processor (up to 1.83GHz)
Display: 8-inch HD IPS with 1280×800 pixels
Memory: 8GB internal, expandable up to 32GB microSD
Camera: Rear 5MP/ Front 2MP
OS: Android 4.4 KitKat, upgradable to Android Lollipop