HDFC Red makes searching for home an easier and joyful experience

What is HDFC RED!

HDFC RedFood, clothing, and shelter are considered as essential things for every human being. However, with changing times, these things have been easier to get. Food for instance, is just a click away thanks to the variety of apps, and you can get different cuisines right at your doorstep. Same is the case with clothing as you can get the attire of your choice without even stepping out of your home.

But what about the last part of these essentials – shelter, or in a better word, house? Since decades the process of searching for a home has remained the same – find a broker who helps you find your dream home. However, all of us know the problems attached in this case – overpaying, getting stuck in legal hurdles, and the poor state of home among others. Even technology has failed to fix this problem since most apps simply replace a broker with an interface.

That’s where HDFC Red comes in. Being part of the one of the most popular finance institutions in India, the HDFC group, it aims to make it easier to find your dream home. Started in 2010, HDFC Red has already become a name to reckon within the property market.

All the properties listed on the HDFC Red platform are trust-worthy. This also helps in providing meaningful options to the prospective buyer instead of inundating with countless property listings. The service is present in more than 20 cities in India and has a database of more than 24,000 properties.HR_1

The interface of the app is extremely simple and visually appealing too, which makes searching for properties a fun experience. As soon as you open the app and you sign in, it presents you simple filters for finding your dream home. You can choose each of the options as per your priority, so that you can get the appropriate listings in the search results. The filters include budget, location, size, possession, and amenities and you can prioritise them by a simple drag-and-drop menu. You can then define your requirements for each of the filters. So, for instance, if you are looking for 1bhk apartments in Chennai for around Rs 20 lakh, then you can mention all these things in these filters.

Once done, the app presents all the options in a beautiful card-based layout. You get each of the property on a card, with all the important things mentioned upfront. HDFC Red has also implemented its own algorithm to present you with best options with its Relevance score. The percentage of the relevance score suggests how close the particular home meets your requirements. This also acts as a feedback mechanism for you to know if you want to relook at your priorities. Of course, you can sort the options by cost or rate per square feet instead of the default relevance score methodology.HR_2

Whatever results catch your attention, you can simply add them to the shortlisting bucket, so that you can check them out at your own convenience.

The website of HDFC Red goes a step further, as along with all the options above, it also offers you special deals for some projects in your city. You can also calculate the home loan or submit the online application for the property in which you are interested.

Overall, HDFC Red gamifies the search experience of finding your home, along with providing verified properties.

Users can access HDFC Red on their computers by visiting https://www.hdfcred.com/ or downloading the apps on their Android or iOS devices.

So, what are you waiting for? Download the app, and your dream home might just be a click away.

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