Smartphone getting slimmer and easy to carry!

Vivo X5MaxVivo comes in India with the slimmest smartphone X5Max which have 4.75mm thickness and 3.98mm thin narrow bezels. It comes with 1.5GHz octa core Qualcomm Snapdragon 615 (MSM8939) SoC powered by Adreno 405 GPU. It has 5.5-inch Super AMOLED display with 1080×1920 pixels. It sports 13MP rear shooter with LED Flash, F/2.0 aperture and 5MP front shooter with f/2.4 aperture with wide angle for better selfies.

The Vivo X5Max comes with Android 4.4 KitKat with Funtouch 2.0 UI running out of the box. It has 2GB of RAM with 16GB of internal memory which is expandable up to 128GB. It supports dual SIM with one micro and other is nano, nano SIM card can be replaced by microSD card. It has magnesium alloy and stainless steel at the back with anti-coating layering. It comes with YAMAHA YSS-205X digital surround signal processing chip, SABRE ES9601 DAC and TI’s OPA1612 amplifier for better audio output. Vivo named the combination audio set up as Hi-Fi 2.0.

Commenting on the launch, Shen Wei, Global CEO, Vivo Mobile Communication Ltd said,

[notification type=”notification_info” ]Vivo focuses on creating products that combine beautiful design, professional acoustic fidelity as well as extreme video display in order to create a joyful experience for the young and trendy. We dare to pursue the ultimate and constantly build surprises in our products and we are excited to present our marquee products in India. Vivo is derived from the responsibility, integrity and from the values we adhere. We insist on doing things right and dealing with the benefit balance well among all of our stakeholders including our customers, employees, business partners and shareholders; making people related to Vivo, happy.[/notification]

Jacky Liao, CEO, Vivo Mobile India, said,

[notification type=”notification_info” ]Vivo has two primary features which set it apart from any other brand in the entire industry: Hi-Fi and Smart .Brand vivo targets the young Indian aspirational customer who likes to stay connected and wants the best that world of technology has to offer at a great value proposition. To reach out to this young Indian customer, Vivo has formed a strategic marketing and communication partnership with one of India’s biggest entertainment networks Viacom18 through its Integrated Network Solutions (INS) division to market its marquee products in India.[/notification]

We have partnered with Viacom18, which has both young trendy target consumers and music feature in common with Vivo. With our first batch of five smartphones, including the stunning X5Max, distribution network across most of the Indian states, our key focus is to continue our commitment to provide consumers with better products and services.

Regarding the deal with Vivo, Sudhanshu Vats, Group CEO, Viacom18 Media Pvt. Ltd, said,

[notification type=”notification_info” ]Until today, media brands were viewed merely as a vehicle for advertisements and brand integrations. While the world is currently moving towards creating branded content and AFPs, with this association between Viacom18 and Vivo mobiles we have moved beyond merely promoting a brand. What we are offering is an end to end brand service which is the first of its kind in India. This is the beginning of a new kind of brand marketing and we are delighted to be the ones pioneering it.[/notification]

The Vivo X5Max will be available in Aurora White colour for Rs. 32,980. It will go for sale through offline retail partners. Please check the Hands On video of Vivo X5Max.

Vivo X5Max specifications are

  • Processor: 1.5GHz Octa-Core Qualcomm Snapdragon 615 (MSM8939)
  • GPU: Adreno 405
  • Display: 5.5-inch Super AMOLED with 1080×1920 pixels
  • RAM: 2GB
  • Memory: 16GB internal, expandable up to 128GB microSD
  • Camera: Rear 13MP with LED Flash, F/2.0 aperture/ Front 5MP with f/2.4 aperture
  • OS: Android 4.4 KitKat with Funtouch 2.0
  • SIM: Dual (micro+nano)
  • Connectivity: 4G LTE / 3G, Wi-Fi 802.11 b/g/n, Bluetooth 4.0, GPS, USB OTG
  • Battery: 2000mAh