Asus launched Zenfone Max (Z010D) in India, this is a variant of earlier model which was launched earlier this year. The smartphone comes with better specs and upgraded hardware plus software experience. It is preloaded with Android 6.0 Marshmallow, has Octa-Core Snapdragon 615 SoC and 32GB internal storage whereas earlier it had Android 5.0 Lollipop, Quad core SoC and 16GB internal storage. It will get 2GB and 3GB RAM variant.
The Zenfone Max also sports with 13MP rear camera with Real Tone flash, Laser Auto Focus and 5MP front camera. It has 5.5-inch HD display with Gorilla Glass 4 protection. It supports dual SIM and 4G LTE connectivity. It packs with 5000mAh battery capacity.
Sonakshi Sinha, Brand Ambassador, said,
“Switching to Zenfone Max has completely changed my life. I spend lesser amount of time charging my phone and more hours clicking pictures, shooting videos, playing games and listening to music. Its sophisticated design ensures that I can use it for every occasion without having to worry about changing the way my phone looks.”
Marcel Campos, Marketing Director – Mobile Division, India said,
“The audience today is gravitating towards a digital life. Their personal lives and digital ones are influencing one another, making it important for us to be present on a medium that they frequent. Sonakshi’s grace, elegance and versatility makes her persona a perfect match for ASUS’ value system. Her robust digital presence, strong connect with the audiences and inclination towards technology will help us strengthen our communication process with a user base that is well-informed, savvy and believes in quality products.”
The Asus Zenfone Max (Z010D) will be coming in White, Black, Orange and Blue colours. The 2GB RAM variant will be for Rs. 9,999 will be available on Flipkart only and 3GB RAM variant will be for Rs. 12,999 will be available through Amazon, Snapdeal and Flipkart. The older version of Zenfone Max gets a price slash of Rs. 1,000, it will be available for Rs. 8,999 now.
Asus Zenfone Max (Z010D) specifications are
Processor: 1.5GHz Octa-Core Snapdragon 615
GPU: Adreno 405
Display: 5.5-inch with Corning Gorilla Glass 4 protection, 1280×720 pixels
RAM: 2GB/ 3GB
Memory: 32GB internal, expandable up to 64GB with microSD
Camera: Rear 13MP with f/2.0 aperture, Real Tone flash, Laser Auto Focus/ Front 5MP f/2.0 aperture and 85-degree wide-angle lens